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Why Streaming Audio Belongs in Every Dealership's Summer Plan

Streaming audio adds 74% incremental reach on top of Streaming TV. Here's why streaming audio belongs on every dealership's summer media plan.

Cody Ritsema
Director of Named Accounts

Latest Posts

Why Streaming Audio Belongs in Every Dealership's Summer Plan

Streaming audio adds 74% incremental reach on top of Streaming TV. Here's why streaming audio belongs on every dealership's summer media plan.

Cody Ritsema
Director of Named Accounts

On the Road with Loon: Building Culture One Client Visit at a Time

Micah and Netty's are live from an In-N-Out parking lot in California, talking about what it really means to build relationships, with your team and your clients.

Antionette Johnson
Account Manager

On the Road with Loon: How to Stock Smarter Used Inventory With Streaming TV Ads

Auctions are getting more expensive and less reliable. Loon's Cody Ritsema breaks down how dealers can use Streaming TV ads to target specific vehicle owners in their market and build a smarter used car acquisition strategy.

Cody Ritsema
Director of Named Accounts

Ready for Black Friday? Reach Deal Seekers During the Biggest Shopping Weekend

The Black Friday rush is a battle for attention.

Why wait to be part of the noise when you can reach shoppers before the scramble even begins?

Micah Birkholz
National Director of Sales

Beyond Vanity Metrics: Why Loon's Streaming TV Gets Dealers Real Results

Loon specializes exclusively in automotive Streaming TV, founded by former dealers and OEM representatives who understand both the retail and digital worlds. We fill the massive gap in Streaming TV education at the Tier 3 dealer level.

Micah Birkholz
National Director of Sales

The Role of Creative and a Full Media Mix

You've found a transparent media partner and you're measuring the right metrics. You're ready to dominate streaming TV. But even the best ad buy in the world will fail if the message is wrong or the strategy is incomplete. To truly succeed, you must focus on two often-overlooked but essential components: high-quality creative and an integrated media mix.

Rachel Atiles
Account Manager

3 Common Pitfalls in Streaming TV Advertising

Streaming TV is a powerful tool for auto dealers, but it's also a new and complex frontier. Uneducated providers can easily waste your budget on ineffective strategies and opaque reporting. To protect your investment, you must learn to spot the critical red flags. Here are three of the most common pitfalls to avoid.

Micah Birkholz
National Director of Sales

Frequently Asked Questions

  • Loon specializes in distributed businesses like multi-location retailers, auto dealers, healthcare networks, and restaurant groups with location-level customization and reporting.

  • Your strategy can be launched and live with reporting in less than 48 hours. For fully optimized campaign results, we recommend 90-days of delivery and engagement insights.

  • What do you want to see? We give you everything. Reporting for every dollar you invest, where it goes, and how it’s spent. Measurement of exactly who saw your ad, who went to your website, and which key actions they performed. Plus, direct attribution of sales outcomes by audience.

  • We regularly collaborate with in-house teams and external agencies. Whether you need full-service execution, a white-labeled partner, or just specific pieces like media buying, creative, or measurement, we plug into your existing workflow, provide co-branded support, and ensure seamless execution.

  • Our team and technology platform are SOC 2 Type II certified, which means our security controls are independently audited and verified over time. This means your data is protected by the highest industry standards, independently audited for accountability, and easily scalable for you.

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