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On the Road with Loon: How to Stock Smarter Used Inventory With Streaming TV Ads

Auctions are getting more expensive and less reliable. Loon's Cody Ritsema breaks down how dealers can use Streaming TV ads to target specific vehicle owners in their market and build a smarter used car acquisition strategy.

Cody Ritsema
Director of Named Accounts

Latest Posts

On the Road with Loon: How to Stock Smarter Used Inventory With Streaming TV Ads

Auctions are getting more expensive and less reliable. Loon's Cody Ritsema breaks down how dealers can use Streaming TV ads to target specific vehicle owners in their market and build a smarter used car acquisition strategy.

Cody Ritsema
Director of Named Accounts

Why Your Streaming TV Campaign Needs a Retargeting Layer

Most Streaming TV campaigns work like a billboard. Someone sees your ad during the game, half-pays attention, and then it's gone.

Mackenzie Hochreiter
Performance and Execution Manager

On the Road With Loon: The Importance of Transparency and Trust in Client Relationships

Micah Birkholz and Rachel Atiles hit the road to Winston-Salem, North Carolina for an in-person client visit and hopped on a live stream to break down why field visits, transparent reporting, and smart sports packaging still make the difference.

Rachel Atiles
Account Manager

Navigating Programmatic Advertising: Insights from the Road with Loon Advertising

Join Dusty Sutherland and Patrick Bruce from Loon Advertising as they hit the road in Texas, discussing the ins and outs of programmatic advertising and account management. Broadcasting live from a Buc-ee's parking lot.

Patrick Bruce
Account Manager

Complete Sports Coverage Including the Olympics

Maximize the impact of the Olympic Game, plus complete coverage of the NFL, NBA, MLB, college sports, and more!

Cody Ritsema
Director of Named Accounts

Turning Tax Season into Your Biggest Sales Season

For most, tax season means paperwork and calculators. For automotive dealers, it’s a goldmine. Between January and April, millions of consumers are hit with a sudden influx of liquidity and a mindset focused on financial reassessment.

Dusty Sutherland
VP of Client Success

Why Programmatic Quality Controls Boost Your Streaming TV Ad ROI

Higher quality programmatic targeting and inventory directly increases advertiser returns in streaming TV campaigns.
Cody Ritsema
Director of Named Accounts

Frequently Asked Questions

  • Loon specializes in distributed businesses like multi-location retailers, auto dealers, healthcare networks, and restaurant groups with location-level customization and reporting.

  • Your strategy can be launched and live with reporting in less than 48 hours. For fully optimized campaign results, we recommend 90-days of delivery and engagement insights.

  • What do you want to see? We give you everything. Reporting for every dollar you invest, where it goes, and how it’s spent. Measurement of exactly who saw your ad, who went to your website, and which key actions they performed. Plus, direct attribution of sales outcomes by audience.

  • We regularly collaborate with in-house teams and external agencies. Whether you need full-service execution, a white-labeled partner, or just specific pieces like media buying, creative, or measurement, we plug into your existing workflow, provide co-branded support, and ensure seamless execution.

  • Our team and technology platform are SOC 2 Type II certified, which means our security controls are independently audited and verified over time. This means your data is protected by the highest industry standards, independently audited for accountability, and easily scalable for you.

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